My last few posts have been treating Affiliate Programs a bit unfairly. Affiliate Programs do have their place in this world.
I've told in my earlier posts that these programs are not for the common individual and this still holds true!
Companies create affiliate programs in an effort to get people advertising their products or services for them. If you have ever been apart of one of these programs, you know that the only way to make a profit, you must get customers to your link or website.
If you are aware of how much time, effort, and money a person has to invest to be successful with one of these programs, one can see how the parent company has the advantage.
Think about it for a minute. If you were the parent company, would you rather work constantly trying to get customers yourself or would you have 100 affiliates doing the same work creating 100 times more exposure to your company.
THAT'S A NO BRAINER FOR THE PARENT COMPANY!
On top of that, as an affiliate, you are being compensated by a small commission of the sales and sign ups you generate, well worth the companys' investment in you. Also, you have to work constantly to continue to create sales and sign ups for them in order to have a steady income.
So, to sum it up, Affiliate Programs are great if you're the Parent Company. It saves them alot of time, effort, and investment in advertising.
If your just a common individual like myself, your time is better spent doing something else, because it will be extremely difficult to get ahead in one of these programs.
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Sunday, March 14, 2010
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